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Meta AI announces (dead) AI content social network

Meta has announced the release of its Meta AI app. This is a trend all of these LLM players are doing. I’d expect it generates more traffic since it’s easier for a user to access ChatGPT, Gemini, etc. via its companion app instead of using the web interface. Also, from a user perspective it’s easier to upload a photo from your camera roll and using your smartphone’s microphone as well feels more natural.

Meta is going one step further than the competitors1 and builds a “ai social network” that includes a Discover feed, a place to share and explore how others are using AI.

How the ai social network could look like. Credits: Meta AI

I don’t think this will last long. Real, authentic content is still better than reading a feed that was generated by AI even though it was prompted by a real user. After a short period of high traction it’ll probably be lost in space. There’s a reason why bereal, Snapchat, instagram and other social networks where you interact with real people work so well: it’s because you talk to / interact with real people.


  1. However, OpenAI already announced to build a social ai network ↩︎